This Is Not a T-Shirt Summary
This Is Not a T-Shirt is an autobiographical book by Bobby Kim, better known as Bobby Hundreds, the co-founder of the streetwear brand The Hundreds. The audiobook is a memoir that takes listeners on a journey through the history of streetwear and the rise of The Hundreds.
The book is narrated by Bobby Hundreds himself, which makes for an intimate and engaging listening experience. Through his narration, listeners get a firsthand account of the origins of The Hundreds, the brand's philosophy and values, and the challenges and successes that Bobby and his team faced along the way.
What sets This Is Not a T-Shirt apart from other books on streetwear is Bobby's personal perspective. He not only discusses the fashion and design aspects of streetwear but also delves into the subcultures and communities that drive the movement. He shares his experiences growing up in California and the impact that the skateboarding and hip-hop scenes had on him.
Bobby also discusses the business side of running a successful streetwear brand. He talks about the challenges of balancing creative vision with practical considerations and shares the lessons he's learned about marketing, branding, and building a loyal customer base.
Throughout the book, Bobby emphasizes the importance of authenticity and staying true to oneself. He encourages listeners to find their own voices and pursue their passions, even in the face of obstacles and criticism.
Overall, This Is Not a T-Shirt is a compelling and inspiring memoir that offers valuable insights into the world of streetwear and entrepreneurship. Bobby Hundreds' narration adds a personal touch that makes the audiobook even more engaging and memorable. Whether you're a fan of The Hundreds or simply interested in the history and culture of streetwear, this audiobook is a must-listen.
